About

Itay Tsamir is an AI & Digital Strategy expert, a consultant to companies and organizations in Israel and abroad, and a lecturer at Ono Academic College and other higher-education institutions. Considered a pioneer in Israel’s digital marketing strategy landscape for over 20 years, he works as a digital consultant through the company he founded, Tsamir Digital Lighthouse, which specializes in building and implementing digital, social, and AI-driven strategies for large and mid-sized organizations.

Itay holds a BA in Business Administration and Communication from the Hebrew University of Jerusalem and an MBA from Tel Aviv University. He was selected as one of Israel’s 100 most influential digital professionals (by the Israeli Digital Organization) and was named an “Inspiring Lecturer” by the National Students’ Organization. Itay serves as a board member of Matan (United Way Israel) and initiated “Pro Bono Day”—a professional volunteering initiative that supports nonprofits and social entrepreneurs by sharpening and upgrading their digital assets to accelerate growth.

Education

MBA – The Coller School of Management, Tel Aviv University

BA in Communication and Business Administration – The Hebrew University of Jerusalem

Teaching Areas

AI in Marketing Social Media Digital Marketing