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Lecturer
Lecturer
ד"ר יוסי גביש
מנהל תכניות מנהל עסקים, קמפוס חיפה
יצירת קשר
yg@ono.ac.il
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אודות
מנהל אקדמי של הפקולטה למנהל עסקים קמפוס חיפה משנת 2017
השכלה
דוקטורט .Ph.D
דוקטורט במנהל עסקים מטעם אוניברסיטת חיפה - שנת 2009
M.B.A.
תואר שני במנהל עסקים מטעם האוניברסיטה העברית - בהצטיינות - 1996
תואר ראשון
תואר ראשון בכלכלה מטעם אוניברסיטת חיפה - 1992
תחומי הוראה
מבוא לכלכלה מיקרו, מבוא לכלכלה מאקרו, מבוא לשיווק, ניהול מותגים
תחומי מחקר
חקר התנהגות הצרכן תוך מיקוד בחברות הצרכן, השפעות בינדוריות ומדיניות תלונתית.
פרסומים נבחרים
Gavish, Y. (2013), “Family Consumption Decisions – Literature Review and Extension: The Psycho-Social Case of Single-Mother Families and their Early Adolescent Daughters”, International Journal of Psychological Studies, Vol. 5 (4), pp. 26-37.
Segev, S., Shoham, A., & Gavish, Y. (2015), “A Closer Look into the Materialism Construct: The Antecedents and Consequences of Materialism and its three Facets”. Journal of Consumer Marketing, Vol. 32 (2), pp. 85-98.
Shoham, A., Gavish, Y., & Segev, S. (2014), “A Cross-Cultural Analysis of Impulsive and Compulsive Buying Behaviors among Israeli and USA Consumers: The Influence of Personal Traits and Cultural Values”, Journal of International Consumer Marketing, Vol. 27 (3), pp. 187-206.
Shoham, A., Gavish, Y., & Rose M. Gregory (2016), “Consequences of Consumer Animosity: A Meta-Analytic Integration”, Journal of International Consumer Marketing (Forthcoming).
Berger, R. & Gavish, Y. (2016), “A Gem in a Hostile World: An Evolutionary Analysis of the Diamonds Industry – The Case of the Israeli Diamond Industry”, International Journal of Strategic Change Management (Forthcoming).
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Email
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Message
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Subjects*
To study
To donate
To collaborate
Filling in the details and continuing the process constitute consent to the use of information according to
Our privacy policy
and to send inquiries and publications regarding studies at Ono Academic College, including by phone, email, SMS and WhatsApp.
Fields marked with * are required
Call me back
Your request has been received successfully, We will get back to you soon!
Oops! Due to a technical malfunction we are dealing with, your details have not been sent. We would love to call us 03-5311888
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