Augmented Reality Archives - Ono Academic College

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מיכאל פינגרוט סטודנט לתואר ראשון בפרסום ותקשורת שיווקית כותב לאייס על הבשורה החדשה בתחום השיווק

"בעוד שבישראל ממשיכים להתרגש מקמפיינים ששילבו QR קוד, לפעמים ברמה בנאלית ובסיסית ביותר, בחו"ל מילת הבאזז בחודשים האחרונים היא אוגמנטד ריאליטי. אוגמנטד ריאליטי (Augmented Reality), או בתרגום חופשי "מציאות מוגברת" […]

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