{"id":12063,"date":"2019-06-02T05:20:35","date_gmt":"2019-06-02T05:20:35","guid":{"rendered":"https:\/\/ono.ac.il\/%d7%91%d7%a8%d7%9b%d7%95%d7%aa-%d7%9c%d7%a4%d7%a8%d7%95%d7%a4-%d7%98%d7%9c%d7%99%d7%94-%d7%9e%d7%99%d7%a8%d7%95%d7%9f-%d7%a9%d7%a5-%d7%a2%d7%9c-%d7%96%d7%9b%d7%99%d7%99%d7%aa%d7%94-%d7%91\/"},"modified":"2019-06-02T05:20:35","modified_gmt":"2019-06-02T05:20:35","slug":"%d7%91%d7%a8%d7%9b%d7%95%d7%aa-%d7%9c%d7%a4%d7%a8%d7%95%d7%a4-%d7%98%d7%9c%d7%99%d7%94-%d7%9e%d7%99%d7%a8%d7%95%d7%9f-%d7%a9%d7%a5-%d7%a2%d7%9c-%d7%96%d7%9b%d7%99%d7%99%d7%aa%d7%94-%d7%91","status":"publish","type":"post","link":"https:\/\/www.ono.ac.il\/friends\/%d7%91%d7%a8%d7%9b%d7%95%d7%aa-%d7%9c%d7%a4%d7%a8%d7%95%d7%a4-%d7%98%d7%9c%d7%99%d7%94-%d7%9e%d7%99%d7%a8%d7%95%d7%9f-%d7%a9%d7%a5-%d7%a2%d7%9c-%d7%96%d7%9b%d7%99%d7%99%d7%aa%d7%94-%d7%91\/","title":{"rendered":"\u05d1\u05e8\u05db\u05d5\u05ea \u05dc\u05e4\u05e8\u05d5\u05e4&#039;  \u05d8\u05dc\u05d9\u05d4 \u05de\u05d9\u05e8\u05d5\u05df \u05e9&quot;\u05e5 \u05e2\u05dc \u05d6\u05db\u05d9\u05d9\u05ea\u05d4 \u05d1\u05de\u05dc\u05d2\u05ea \u05de\u05d7\u05e7\u05e8 \u05e2\u05dc \u05e1\u05da 5,000 \u05d3\u05d5\u05dc\u05e8."},"content":{"rendered":"<p dir=\"rtl\" style=\"text-align: justify\"><a href=\"https:\/\/www.ono.ac.il\/en\/%d7%90%d7%95%d7%93%d7%95%d7%aa-2\/%d7%a1%d7%92%d7%9c-%d7%9e%d7%a8%d7%a6%d7%99%d7%9d\/%d7%9e%d7%a0%d7%94%d7%9c-%d7%a2%d7%a1%d7%a7%d7%99%d7%9d\/%d7%9e%d7%a8%d7%a6%d7%99-%d7%a4%d7%a0%d7%99%d7%9d\/%d7%93%d7%a8-%d7%9e%d7%99%d7%a8%d7%95%d7%9f-%d7%a9%d7%a5-%d7%98%d7%9c%d7%99%d7%94\/\" target=\"_blank\">\u05e4\u05e8\u05d5\u05e4&#39; \u05d8\u05dc\u05d9\u05d4 \u05de\u05d9\u05e8\u05d5\u05df \u05e9&quot;\u05e5<\/a> \u05d6\u05db\u05ea\u05d4 \u05d9\u05d7\u05d3 \u05e2\u05dd \u05e9\u05e0\u05d9 \u05e7\u05d5\u05dc\u05d2\u05d5\u05ea \u05e9\u05dc\u05d4, \u05e1\u05dd \u05d1\u05d5\u05e0\u05d3 \u05d5\u05e1\u05d8\u05d9\u05d1\u05df \u05d4\u05d0 \u05de\u05d0\u05d5\u05e0\u05d9\u05d1\u05e8\u05e1\u05d9\u05d8\u05ea \u05d2&#39;\u05d5\u05e8\u05d2&#39;\u05d9\u05d4 \u05d8\u05e7 \u05d1\u05d0\u05d8\u05dc\u05e0\u05d8\u05d4, \u05d1\u05de\u05dc\u05d2\u05ea \u05de\u05d7\u05e7\u05e8 \u05e2\u05dc \u05e1\u05da&nbsp;5,000 \u05d3\u05d5\u05dc\u05e8. \u05d4\u05de\u05dc\u05d2\u05d4 \u05e0\u05d9\u05ea\u05e0\u05d4 \u05e2\u05dc \u05d9\u05d3\u05d9 <span dir=\"ltr\">&nbsp;Draftfcb Institute of Decision Making<\/span>\u05dc\u05d8\u05d5\u05d1\u05ea \u05d4\u05e2\u05d1\u05d5\u05d3\u05d4 \u05d1\u05e0\u05d5\u05e9\u05d0: <span dir=\"ltr\">&nbsp;&lsquo;&ldquo;Word-of-Mouth&rdquo; vs. &ldquo;Number-of-Mouth&rdquo; in the Communications of Preferences.&rsquo;<\/span><\/p>\n<p dir=\"rtl\" style=\"text-align: justify\">\u05d4\u05de\u05d7\u05e7\u05e8 \u05e9\u05d4\u05d5\u05e6\u05d2 \u05dc\u05d0\u05d7\u05e8\u05d5\u05e0\u05d4 \u05d1\u05db\u05e0\u05e1 \u05e9\u05dc \u05d4\u05d0\u05d2\u05d5\u05d3\u05d4 \u05dc\u05e4\u05e1\u05d9\u05db\u05d5\u05dc\u05d5\u05d2\u05d9\u05d4 \u05e9\u05dc \u05d4\u05e6\u05e8\u05db\u05e0\u05d9\u05dd, \u05e2\u05d5\u05e1\u05e7 \u05d1\u05e9\u05d0\u05dc\u05d4 \u05e9\u05dc \u05d1\u05d9\u05e7\u05d5\u05e8\u05d5\u05ea \u05d0\u05d5\u05e0\u05dc\u05d9\u05d9\u05df, \u05d5\u05de\u05d4 \u05de\u05d1\u05d9\u05df \u05de\u05d9 \u05e9\u05e7\u05d5\u05e8\u05d0 \u05d0\u05d5\u05ea\u05dd.&nbsp; \u05d1\u05de\u05d7\u05e7\u05e8 \u05e0\u05d1\u05d7\u05df \u05d4\u05d4\u05d1\u05d3\u05dc \u05d1\u05d9\u05df \u05d1\u05d9\u05e7\u05d5\u05e8\u05d5\u05ea \u05e9\u05d9\u05e9 \u05d1\u05d4\u05df \u05e8\u05e7 \u05de\u05e1\u05e4\u05e8\u05d9\u05dd, \u05dc\u05db\u05d0\u05dc\u05d4 \u05e9\u05de\u05db\u05d9\u05dc\u05d5\u05ea \u05d2\u05dd \u05d7\u05d5\u05de\u05e8 \u05de\u05d9\u05dc\u05d5\u05dc\u05d9 \u05d5\u05d4\u05ea\u05e8\u05e9\u05de\u05d5\u05d9\u05d5\u05ea<span dir=\"ltr\">.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u05e4\u05e8\u05d5\u05e4&#39; \u05d8\u05dc\u05d9\u05d4 \u05de\u05d9\u05e8\u05d5\u05df \u05e9&quot;\u05e5 \u05d6\u05db\u05ea\u05d4 \u05d9\u05d7\u05d3 \u05e2\u05dd \u05e9\u05e0\u05d9 \u05e7\u05d5\u05dc\u05d2\u05d5\u05ea \u05e9\u05dc\u05d4, \u05e1\u05dd \u05d1\u05d5\u05e0\u05d3 \u05d5\u05e1\u05d8\u05d9\u05d1\u05df \u05d4\u05d0 \u05de\u05d0\u05d5\u05e0\u05d9\u05d1\u05e8\u05e1\u05d9\u05d8\u05ea \u05d2&#39;\u05d5\u05e8\u05d2&#39;\u05d9\u05d4 \u05d8\u05e7 \u05d1\u05d0\u05d8\u05dc\u05e0\u05d8\u05d4, \u05d1\u05de\u05dc\u05d2\u05ea \u05de\u05d7\u05e7\u05e8 \u05e2\u05dc \u05e1\u05da&nbsp;5,000 \u05d3\u05d5\u05dc\u05e8. \u05d4\u05de\u05dc\u05d2\u05d4 \u05e0\u05d9\u05ea\u05e0\u05d4 \u05e2\u05dc \u05d9\u05d3\u05d9 &nbsp;Draftfcb Institute of [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[55],"tags":[],"class_list":["post-12063","post","type-post","status-publish","format-standard","hentry","category-55"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.ono.ac.il\/friends\/wp-json\/wp\/v2\/posts\/12063","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ono.ac.il\/friends\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ono.ac.il\/friends\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ono.ac.il\/friends\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ono.ac.il\/friends\/wp-json\/wp\/v2\/comments?post=12063"}],"version-history":[{"count":0,"href":"https:\/\/www.ono.ac.il\/friends\/wp-json\/wp\/v2\/posts\/12063\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.ono.ac.il\/friends\/wp-json\/wp\/v2\/media?parent=12063"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ono.ac.il\/friends\/wp-json\/wp\/v2\/categories?post=12063"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ono.ac.il\/friends\/wp-json\/wp\/v2\/tags?post=12063"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}